London, England - Popular English soccer team Arsenal has just welcomed VBet into its family, announcing the firm as their official betting and gaming partner for the next three years.
The partnership, which will be in effect from now until 2022, will allow VBet to gain branding across Arsenal’s physical and digital assets, as they will also be making a content series that will feature first team players, along with Arsenal legend Ray Parlour. The deal also has VBet becoming the official presenting partner of the social media video series entitled, The Breakdown, which is an analysis show presented by Adrian Clarke, former Arsenal player.
Asked for comment, Arsenal Commercial Director Peter Silverstone has this to say: “We are delighted to welcome VBet into our family of official partners. Innovation is a key part of what drives us at Arsenal, so we are excited to partner with such a forward-thinking, global brand. We look forward to working with them to create unrivalled content and provide exclusive offers that we know our supporters will enjoy.”
For his part, VBet Founder and Chief Executive Vigen Badalyan said: “Everyone at VBet is delighted to be Arsenal’s global betting partner for the next three years. We’re great admirers of Arsenal’s tradition and this partnership is a key part of our long-term strategy. VBet will bring the next generation of gaming direct to the Arsenal fans with great products and exciting promotions. We are thrilled to be part of the next chapter in Arsenal’s long and storied history.”
“By building our own software and doing everything in-house, we can offer supporters and innovative, easy, and safe experience that has responsible gambling at the heart of the brand. We look forward to engaging with passionate Arsenal fans around the world,” Badalyan added.
For some people involved in the respective industries, a close relationship between a sports team or organisation and a gambling firm is questionable at best. This may be why some Premier League clubs have chosen to play coy when asked about the financial relationships they are fostering or plan to foster with global betting companies.
VBet is a globally licensed online betting company that is run and operated by BetConstruct, a company known to be a leader and innovator in the world of gaming software. It is also a globally-recognised and award-winning services and technology provider for both land-based and online gaming firms.
Arsenal is a football club steeped in tradition and history. It was formed in 1886, when Scotsman David Danskin and Jack Humble, along with a few of their co-workers at the Dial Square armaments factory decided to form a team to break the monotony of their factory life. Today, Arsenal is among London’s most successful football clubs and one of the most popular teams in the world of modern football. They have millions of loyal and passionate followers all over the world.
Prior to this partnership, the two parties have renewed an existing partnership in February, whereby VBet is named the Premier League outfit’s gaming partner.